Category Archives: Interviews + Guests

Self-motivation and overcoming resistance [Tess, week four]

Editor’s Note: Tess, our guest blogger, is back! Enjoy her latest post below. Kate introduced the related topics of self-motivation and overcoming resistance this week. Both are critical to the ability to take action. Big topics. She said something that got my attention right away: In order to accomplish our goals, we need to believe […]

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inFocus interview with branding guru Maria Ross, pt 2

Here is the second part of my interview with branding and marketing expert Maria Ross. In part one, we discussed what branding is and how it differs from advertising and PR and social media. Today, we’re talking about how to get started in crafting your brand and how to stand out in a crowded marketplace. […]

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